v2.0.5 - Mar 22, 2014
- Bug Fix - customer lifetime value calculations
- Bug Fix - conjoint analysis
- Improved positioning 3D interactive display
- Improved installation error code diagnosis
- Update - customer lifetime value tutorial
v2.0.4 - Jan 16, 2014
- New GE portfolio case (academic version): Suzlon Energy: A Quest for Opportunities
- Bug Fix - conjoint parameters were not set correctly when optimzing the product set for revenue
- Bug Fix - changed highlighted fields in conjoint output to indicate which column was selected for optimization
v2.0.3 - Sep 13, 2013
- Case Update - Braincell: fixed starting calibration option and updated case to inform students to use exponential function for calibration
v2.0.2 - Aug 29, 2013
- Bug Fix - Fixed error preventing installation on Office 365
v2.0.1 - Aug 12, 2013
- Bug Fix - Ideal map crash if c:\Temp directory does not exist
v2.0 - Apr 15, 2013
- New segmentation case (academic version) - FLIP Side of Segmenation
- New positioning case (academic version) - Can the Bunny Hop?
- New positioning case (academic version) - Heineken
- Positioning 3-D interactive maps
- Pricing model based on Gabor-Granger method
- Conjoint model updates
- Choice of optimizing based on revenue or market share
- Attribute Preference Order
- Attribute Level Restrictions
- Updated AdBudg calculation in Resource Allocation
v1.7.1 (academic) - Sep 12, 2011
- Bug Fix - CLV error with period calculations
v1.7 (academic) - Aug 18, 2011
- New segmentation case (academic version) - Pacific Brands
- Enhanced data screening diagnostics and error messages
- Generalized Bass Model allows adoptions prior to the first period
- Customer Choice shows variable averages for each of the chosen alternatives
- Enhanced error handling
- Bug Fix: Positioning analysis failed when there were fewer attributes than brands
v1.6.3 - Oct 15, 2010
- Fixed display with positioning maps (for consistency with v1.5) which caused axis to rotate
v1.6.2 - Sep 29, 2010
- Fixed bug with manual activation and incorrect date format during activation
v1.6.1 - Sep 16, 2010
- Fixed bug with Logit Analysis
v1.6.0 - Sep 3, 2010
- Fixed confusion matrix bug in Segmentation with Discriminant Analysis Updated activation process
- Updated licensing process
v1.5 - Aug 7, 2009
- Latent Class Segmentation as well as several other minor enhancements to other models.
- Introduction of the Ford Hybrid Car Case (academic version), a new case featuring the Bass Model.